The three top NBA stars of the Jordan brand came together to show their love of the game. The lockout has brought out so much concern and sadness for basketball fans. The players have been showing their skills in games, but in the Jordan brand “Love of the Game” commercial Chris Paul, Dwyane Wade and Carmelo Anthony showed that it doesn’t matter whether its professional or amateur, it’s all about the love of the game. I couldn’t agree more. Every NBA player should be able to play the game for his love of it and not just for a paycheck.
If you haven’t seen the commercial here it is:
Similar to the Jordan brand, Nike basketball has started a campaign called “Basketball Never Stops” behind their NBA athletes LeBron James, Dirk Nowitzki and Kevin Durant. They show the same love of the game and show why the game can never die out.
Here’s Nike’s version of their love of basketball:
Do you think this commercial captured the true love that players should have for the sport? Why?